Digital Transformation Advisory for a Leading Gourmet Products Company
A well-established gourmet products company with over 30 years of experience importing and producing high-quality products.
Despite their success, the client faced several challenges, including brand image, disorganized data, and customers’ digital experience. They had outdated technology infrastructure, unstructured data, and inefficient order-completion processes.
Impelsys’ consulting team advised the client to develop a B2C website and B2B portal, integrate multiple applications, and implement an admin portal to manage the front end. Additionally, the team suggested structuring and refining the database and implementing high levels of security to protect the site from cyberattacks. The team advised the client to replace outdated media with state-of-the-art images that follow brand guidelines.
The client’s digital transformation resulted in improved customer experiences, higher revenues, and a better brand image.
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